Job Responsibilities

• Stay updated on current industry developments and generate new content/campaign ideas;
• Strategize and lead our entire marketing efforts including SMM, SEO, email marketing, affiliate marketing, paid advertising, content and PR;
• Creating and executing E-mail based marketing campaigns;
• Identify trends and insights, and optimize spend and performance based on the insights;
• Keep pace with SEO, social media and internet marketing industry trends and development;
• Making Strategy, Proposals and Setup Campaign for Email Marketing, Google Ads, Facebook, Linkedin, Twitter, Content-marketing networks;
• Development and implementation of a Brand strategy that increases engagement and raises awareness;
• Facebook Insights to monitor and evaluate the social media presence and performance;
• Continuously monitor and analyze the competitive environment, consumer trends and propose appropriate solutions;
• Oversee all the company’s social media accounts;
• Strategizing eCommerce conversion campaigns;
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification;
• Monitor competition and provide suggestions for improvement;
• Launch campaigns and go-to-market strategies to reach a global audience;
• Build, plan and implement the overall digital marketing plan.